Secretive augmented reality startup Magic Leap is partnering up with Disney’s Lucasfilm to bring C-3PO to life inside your home.
Magic Leap announced that they have partnered up with Lucasfilm and its ILMxLAB to create an immersive Star Wars experience. Revealed at Wired’s Business Conference, Magic Leap will be taking their tech to bring augmented reality (AR) experiences for the Star Wars franchise to life, letting you see and interact with detailed holograms in the real world around you.
ILMxLAB uploaded the above video, showing a demo of the experience, shot “directly through Magic Leap technology.”
The demo video features C-3PO and R2-D2, projected in a typical office environment, and according to ILMxLAB’s John Gaeta, using a standard digital camera. The renderings are stunningly realistic and both C-3PO and R2-D2 appear to come to life as life-size characters in front of you.
“Magic Leap is creating a whole new medium, Mixed Reality Lightfields, designed to harness the power of your imagination and take you to places you never thought possible,” said Magic Leap CEO Rony Abovitz in a statement. “Collaboration between our two companies is a perfect fit, and I can’t wait to share the results with the world.”
As part of the partnership, Lucasfilm is also opening a secretive lab in its San Francisco headquarters that will include Magic Leap employees, giving Magic Leap its first presence in the city. (Magic Leap is currently headquartered in Florida and it has an engineering office in Mountain View.)
Although not many other details were shared about partnership, we can expect more immersive Star Wars experiences to come out of ILMxLAB.
