Magic Leap Opens Programs To Extend Support To Developers

Magic Leap is giving developers access to additional hardware, funding, enterprise customers, and support.

Magic Leap understands that the future of AR means empowering creators with the right tools to explore ideas that will push the technology further into the arms of consumers.

Part of that exploration is building and growing a career or business that utilizes AR to its fullest potential. This is why Magic Leap has created two incredible programs that will put the necessary tools into the hands of talented AR creatives all over the globe—including hardware, deep AR knowledge, funding, enterprise customers, and support.

The first is Access Hardware, a program that will put Magic Leap’s powerful AR headset into the hands of developers who are focused on building AR applications specifically for Magic Leap. Not only will participants have direct access to Magic Leap’s developer relation team for support, but they will also receive priority listing when it comes to publishing their work in the Magic Leap app store. 

There are limited spots in the program, however, which means an official application process. You have to be over 18 to apply and must include your technical capability, project feasibility, and the overall quality of your submission.

One thing to keep in mind when applying is that the company is particularly interested in solutions that unlock brand new enterprise opportunities for business customers that are unique to spatial computing.  

‘Out There’ – Courtesy of Wilkins Avenue Immersive Experiences

“Magic Leap customers have expressed keen interest in B2B and B2B2C categories like Communication, Collaboration & Co-Presence, Spatial Visualization, Learn & Assist and Location-Based Experiences,” said Rio Caraeff, Chief Content Officer at Magic Leap during an interview with VRScout. Caraeff adds, “Developers can access commercial potential in these categories with the right application.”

Magic Leap is committed to enabling developers through funding and support so they can create the next generation of enterprise-focused immersive experiences.

Developers are the foundation of any successful VR or AR company. Magic Leap strongly believes that, and they are committed to supporting their Access Hardware developers throughout every step of their development journey. 

Apply now for Magic Leap’s Access Hardware program.

The second program is Magic Leap’s LEAP Developer Days, a four-day event taking place May 19-22 and 21-22 during which the company will host two different groups of candidates at their HQ in Florida. While there, they will be able to work directly with members of Magic Leap’s developer relations, studios, and go-to-market teams, and even be able to interact with Magic Leap engineers and designers.

This program is completely separate from the Access Hardware program, so if you’re interested in both, you’ll have to apply to each separately. 

The focus of LEAP Developer Days will be to develop best practices, share insights on the growing enterprise market opportunities for spatial apps, and give attendees hands-on experience through workshops. On top of that, they will get direct access to business leads, which for any startup business in this fast-growing ecosystem is incredibly huge.

Applications for LEAP Developer Days will open later this month.

Regarding the excitement behind these programs, Caraeff said, “We are extremely focused on finding ways to foster the development of spatial computing content in any way we can, and it all starts with access to hardware,” adding, “for example, Out There, the first immersive musical location-based experience in spatial computing, is just one example of the great success that resulted from providing developers with access to our hardware.”

Since the launch of the Magic Leap One Creator Edition headset in 2018, the company has distributed $10M in funding to 33 developers worldwide towards exploring Magic Leap One’s potential for enterprise solutions. 

“We’re so excited to expand this program and work hand-in-hand with more developers around the world to bring creative spatial computing solutions to life,” said Caraeff.

Image Credit: Magic Leap

About the Scout

Bobby Carlton

Hello, my name is Bobby Carlton. When I'm not exploring the world of immersive technology, I'm writing rock songs about lost love. I'd also like to mention that I can do 25 push-ups in a row.

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